A passion to provide solutions that showcase the best of your brand and image.
Since my days growing up and moving all around the US with my family of six (our sales and marketing father as our lead) I was intrigued by the ways in which businesses and people tell their story. When I first learned to draw, I was particularly interested in people and sketched endless characters and comics.
What I learned from those early drawings was how uniquely different we all are — each of us has a certain something that sets us apart. It’s the need to showcase our unique qualities that have created marketing and branding in our world; it’s the best opportunity to distinguish not just our personas, but also our products from one another, offering a place for everyone at the table.
My ability to understand the unique qualities of a group aided me in creating broader appeal to client projects. Just as I realized a passion for drawing in early age, it grew through the years to include an expanded interest in film, music and technology.
After focusing on arts in high school and graduating second in class from The Art Institute of Philadelphia, I immediately dove into the working world, merging my skills as an artist with communication in business (thanks in large part to my father’s example in his many years as a sales and business leader). I quickly learned the ropes of branding, marketing and advertising while working with agencies whose clients included nationally-recognized brands (Dr. Atkins Nutritionals, Dunkin’ Donuts, Bradford White Water Heaters, Direct Energy, and Anthony & Sylvan Pools) as well as small businesses, musicians, individuals and more.
After 15 years of various clients, I chose to create a greater focus on providing non-profit organizations (including many schools and religious groups (like St. James School, La Salle College High School, Maguire Foundation, Students Run Philly Style, Di Bruno Bros, Campaign for Working Families, and many more) with the kind of branding and visuals they deserve. . . but at a price that wouldn’t break the bank.
Establishing a base in the Philadelphia area, I continue to work with individuals and organizations with a large network both locally and internationally. My main goal is to help provide a holistic and unique messaging through an array of media, and help to . . .